Sometimes I wonder what profession I would be in if I were born just a little bit later. For most of my growing up I wanted to be an architect. I drew floor plans in my spare time. When I realized that engineering and math played a large part of that career, I quickly abandoned that dream. I think if I had been born a little later, I would be in motion graphics. I look at the phenomenal work being generated by motion graphic studios and I'm jealous.

I stumbled across the work of Studio Dialog and watched their demo reel in amazement. The combination of graphic design within a moving plane of space and time, allowing for movement and sound, allows a designer to fully engulf a user not only in an experience (like films) but conceptually allows greater creativity than either just 2D design or photography/film. A designer always wished to control the sensory input of its users and motion graphics seems the perfect medium (especially in light of technology and the future; pretty soon even a "page" will have motion).

The first motion studio that caught my attention in the 90's was the work of Kyle Cooper (via Imaginary Forces) for his work on the opening credits the film Se7en. There hadn't been an opening credit sequence as daring, conceptual and creative, since the work of Saul Bass on films such as Anatomy of a Murder, North by Northwest, The Seven Year Itch (and many more). It changed the mood of the entire film by setting up and prepping the audience for something dark, unexpected and raw.

Here are some other inspirational and talented motion studios:

• Not To Scale
• Helios Design Labs
• Brand New School
• REZN8
• EyeballNYC
• The Ebeling Group
• Motion Theory
• King & Country